IMMERSIVE MONET & THE IMPRESSIONISTS for the first time in Europe!
The Immersive Monet & The Impressionists exhibition has already embarked on a worldwide tour, selling millions of tickets in the United States alone. For the first time, this multisensory experience is now coming to the Old Continent, with its European debut at the Art Box Experience in the Norblin Factory located in Warsaw. The exhibition was curated by Massimiliano Siccardi, alongside the team of Lighthouse Immersive and Visioni Eccentriche, known for producing world-class multisensory exhibitions. The exhibition features an extraordinary animated show, which uses 438 images, and is created using the latest video mapping systems and special effects, providing a unique opportunity to experience the art of the impressionists in a never-before-seen way. Accompanying the visuals is a stunning soundtrack composed by Luca Longobardi.
Starting from March 24th, the works of Claude Monet, Auguste Renoir, Edgar Degas, Mary Cassatt, Paul Cézanne, and Édouard Manet can be viewed in a large-format, immersive space at the Art Box Experience.
The Immersive Monet & The Impressionists exhibition is an exhilarating journey through the spectacular works of artists who not only revolutionized the art world, but also caused a social sensation and even scandals. These artists transformed the conceptual phase of painting into the execution phase, redefining the very definition of art. For the impressionists, what may have been considered a mere sketch by academic painters was a complete act of creation.
One of Claude Monet’s most celebrated works, Impression, Sunrise, painted in 1872 and exhibited two years later, depicts the harbor of Le Havre veiled in smoke and morning mist, with an orange sun rising above. Monet’s distinctive style, marked by remarkable freedom of brushwork, captured the fleeting visual impressions that he experienced. This iconic painting gave its name to the Impressionist movement, which transformed the art world with its revolutionary approach to painting. Though initially ridiculed by critics in the satirical magazine „Charivari,” it only added to the vibrancy and energy of artistic life in Paris.
The scandal that erupted after the first exhibition of the Impressionists in 1874 was reminiscent of the artistic uproar that had accompanied earlier movements. The conservative academic circles were outraged by the fact that young painters had dared to exhibit their works without seeking the approval of the established authorities. Although many of the over 30 artists who exhibited their paintings at that time were forgotten, those who gained fame became so popular and their works so highly valued that they surpassed the representatives of any other artistic movement. Among the most renowned artists were Claude Monet, August Renoir, Edgar Degas, Mary Cassatt, Paul Cezanne, Eduard Manet, Eugene Boudin, Camille Pissarro, J. M. W. Turner, and Henri de Toulouse-Lautrec.
The Impressionists were renowned for their depictions of rural landscapes and everyday life on the bustling Parisian boulevards. Celebrating the simple pleasures of existence, the beauty of women, and carefree entertainment, these artists were primarily concerned with capturing the truth of nature in their work. Rather than focusing on the technical finish of a painting, the Impressionists were fascinated by the play of light on the water’s surface, the flicker of light in the leaves, the configuration of clouds in the sky, and the bustling figures of people.
„We are delighted to announce that the world-renowned Immersive Monet & The Impressionists exhibition will be showcased at Art Box Experience in March,” declares Joanna Kowalkowska, co-founder and President of the board of Poland’s sole immersive space located in the Norblin Factory, Warsaw. „This event promises to be an unforgettable and unparalleled artistic experience, presenting the masterpieces of Impressionism like never before. This is a once-in-a-lifetime opportunity to witness all the essential Impressionist works, previously scattered in the world’s premier galleries and museums, all under one roof. The exhibition’s immersive nature will allow visitors to observe nearly 450 paintings up close and step inside one of them for an even more profound artistic experience. I can reveal that Monet’s water lilies from his garden in Giverny have never been seen in such an up-close and personal way.”
The Immersive Monet & The Impressionists exhibition is a one-of-a-kind showcase of the most significant Impressionist painters, bringing their works to life in breathtaking projections, color blends, textures, and impressions. Not only is this exhibition an exceptional display of art, but it is also an educational project that takes viewers on a historic journey into the world of Impressionism. The experience is delivered in a modern and engaging format, completely free from monotony. The exquisite motifs from the paintings, created with great ease and sensitivity, are seamlessly interwoven with beautiful music, evoking an unparalleled emotional response in viewers.
„It is a tremendous pleasure to host an exhibition of this caliber at Art Box Experience, and it is also a great responsibility towards our visitors,” adds Mateusz Labuda, Vice-President of the board of Art Box Experience. Every exhibition we present is an extraordinary and engaging lesson for both adults and children. We have prepared a special educational room that provides an introduction to the exhibition in accordance with the educational program. This type of school trip is popular among teachers and loved by students. However, that is not all. Our goal is not only to educate but to entertain, to seduce our visitors with images and sounds, regardless of their age or interest in art. And this exhibition does it like no other.”
The exhibition’s ambassador is Stach Szabłowski, an independent curator, art critic, historian, and writer, who has conceptualized dozens of exhibitions, art projects, and public art festivals.
„The Impressionist revolution may have occurred 150 years ago, but its modern spirit remains just as relevant today” says Szabłowski. „The artists who revolutionized painting were a product of a rapidly evolving world influenced by industrialization, scientific discoveries, and technological progress. This is why their sensitivity still resonates so strongly with us today; their depictions of the dynamically changing reality are akin to our own experiences. The Impressionists were deeply immersed in the world around them, and now, thanks to advanced visual technologies, we too can immerse ourselves in their masterpieces at the Immersive Monet & The Impressionists exhibition.”
Fun facts about Immersive Monet & The Impressionists:
• 438 paintings used in the exhibition animations
• 1,500,000 video frames
• 3,000 m3 of projections
• 760 m2 of reflective flooring
• educational room with an introduction to the exhibition
• free mobile app with content enriching knowledge about impressionism and the most important artists
• two magical instaspots: the bridge in Giverny with water lilies and Paris with the Eiffel Tower
• over 5 million viewers in the USA and Canada.
The exhibition Immersive Monet & The Impressionists can be seen at Art Box Experience in Warsaw from March 24 to July 2, 2023 (Fabryka Norblina, ul. Żelazna 51/53, second floor).